We were asked to produce an ad for Russ Jackson Academy to promote his one-to-one mentoring for up and coming newborn photographers.
The brief was to shoot and edit a lively, upbeat video and showcase the depth of insight, knowledge and techniques Russ provides his mentees with. This promo video highlights newborn baby photography at all stages from posing to editing and even how to package services.
The ad was to be used on Instagram, Facebook and the website to drive awareness and engage his existing audience.
