Permanent Makeup By Tina
Permanent Make Up By Tina is a high-end brick and mortar beauty and cosmetics business.
Despite an impressive portfolio of work, the website was dated and provided a poor experience on mobile.
Bookings and inquiries tended to come from word of mouth rather than website conversions. There was also a distinct lack of brand identity.
Following a full website audit and a look at PMT’s closest competitors Table8Media set about improving the navigation, user experience and look and feel of the site. An online booking feature was integrated and we also created a bespoke logo in line with the new online brand.
As a result, online conversions have increased by an estimated 65% and PMT now has an online presence to compete with other permanent makeup businesses in the market.
Asher Gouldbourne: Creative Direction, web design, UX, branding
Gareth Greenidge: Project Management