The strategy centred on boosting engagement (likes and comments), shifting brand positioning towards healthy mums and improving reach.
The results since 6 September is significant. Hey Like Wow has enjoyed close to 400% more engagement since the 6 September
As of 31 October, the average engagement per post stood at 1,959 as opposed to 711 prior to September.
Gareth Greenidge: Marketing & Strategy
Asher Gouldbourne: Creative Direction